The launch plan
How it runs
From brief to live
Weeks before
Angle and audience
Who it is for, why now, and the one line people should remember.
Build
Assets
Landing page, visuals, video, social posts and ad creatives.
Launch week
Push
Organic posts, creators, email and a paid push timed together.
After
Read and adjust
Tracking shows what drove sign-ups or sales, so the budget moves there.
What gets built
- A launch landing page with tracking and a clear call to action
- Campaign visuals and short-form video
- Creator and influencer briefs
- Meta, Google and TikTok ad campaigns
- A simple dashboard showing results by channel
Launching in the UAE
Timing matters in Dubai. Launching into Ramadan, the summer slowdown or a week with a major event changes what works. I plan the date and the message around the local calendar, and make sure your Google Business Profile and WhatsApp are ready for the enquiries.
Questions people in Dubai ask
It depends on the assets and channels involved, plus your ad budget, which is separate from my fee. I quote my part as a fixed price in AED.
Ideally several weeks before launch day, so the page, assets and ads are tested before the date.
Yes. I set up and run the campaigns. The ad spend is paid directly to the platforms from your account.